Stronger, Healthier Hair Starts at the Root.

Be among the first 50 to receive a complimentary sample before our public launch.


Trusted by a community of over 500,000.

Claim My Spot

✨ Limited pre-launch samples available.

Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
Backed by a 500,000+ community
Formulated using traditional Ethiopian botanical wisdom
Small-batch crafted for potency and purity
  • Three years ago, during a season of spiritual renewal, I shaved my head and began again, with intention. I returned to the oils and herbs I grew up around, creating a simple scalp ritual that brought my hair back healthier over time.

    I was raised in plant-based healing, my grandmother was a respected Ethiopian herbal practitioner.

    This is more than hair. It’s intention. It’s heritage. It’s growth.

    If you’ve been following this journey, I would love for you to experience it first.


    Samrawit Assfaw,

    Founder

Why You’ll Love It

Cold-Pressed Botanical Oils

5–7 cold-pressed, unrefined oils for hair health

Deep Hydration & Natural Shine

Moisturizes, smooths, and adds natural shine

Stronger Strands, Healthier Scalp

Strengthens hair and supports scalp health

Samra Naturals Botanical Hair Oil Product Photography

Your Hair Ritual

More than oil, this is intention.

Inspired by Ethiopian herbal wisdom and sacred botanicals like frankincense and myrrh, this blend nourishes the scalp and strengthens each strand from root to tip.

Massage 3–6 drops into your scalp for 2–3 minutes. Smooth a few drops through your ends for moisture and shine. Use 3–5 times per week for best results.

What you'll notice: a nourished scalp, softer strands, and healthy-looking shine without heaviness.

Rooted in heritage. Crafted with purpose.

Join the Naturals circle
naturals (1) 2nd crop.png

Back to the Root

The Samra Naturals logo came to me while I was thinking about the garden, about Adam and Eve, and what it means to return. Not backwards, but inward… back to the root, back to what is pure and untouched. Before the noise, before the fall, we were love. And I believe our healing still begins there. Just like the hair, everything starts at the root. When we nurture it with intention, we’re not just caring for our hair; we’re remembering who we are.

FAQ

When will it launch?

Soon. Waitlist members will receive first access and private updates.

How do samples work?

A limited number of supporters will be selected to receive a complimentary pre-launch sample in exchange for honest feedback.

Will you ship internationally?

Yes, we’re planning U.S., Canada, and international options as we scale.

Is this for all hair types?


Yes. Our formula is carefully crafted to support all hair types and textures, from straight to curly, and is suitable for both men and women. The blend of lightweight and nourishing oils helps balance the scalp, strengthen strands, and promote healthy-looking growth without weighing hair down.

“Where have you been? We miss you.”

“I’ve been waiting for this oil since you first mentioned it.”

“Your hair journey inspired me so much.”

Messages from this community